A truly tendency of industry development of the new age derives from the integrity of culture and tourism. The shop of Slender West Lake focuses on the combination of advanced resources, expands the development room of the cultural industry, and strives for the cooperation with the well-known cultural and creative brands like the ‘myths and tales’ in Taiwan so as to create a special IP in the scenic area. The shop of Slender West Lake, in line with the idea of every pavilion with different theme, opens the cultural and creative pavilion such as QIanlong(an emperor in the Qing Dynasty) pavilion and garden pavilion, develops the interactive experience projects like ‘enjoy the hige tea with QIanlong’ and ‘my cake’ ,so as to bond the room, culture with the travelers’ need in a fantastic way, as a goal, to achieve a more meaningful brand of Slender West Lake featuring tour and presents.

The brand of Slender West Lake featuring tour and presents spares its efforts to develop hundreds of cultural souvenirs integrated with the factors of tradition, fashion, creation, interest and utility. As a result, the brand takes a promising lead in the scenic area in China.